Privacy Policy for Go For Vertical

Effective Date: October 7, 2025

Go For Vertical (“we,” “us,” “our”) operates the website https://www.goforvertical.com (the “Site”) and various related services (together, the “Services”). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy describes how we collect, use, disclose, and protect your personal data, as well as your rights in relation to that data.

1. What Information We Collect

We may collect the following types of information:

a) Information You Provide Voluntarily

• Contact information, such as name, email address, phone number, mailing address (e.g. when you contact us, apply for a program, or sign up for newsletters).

• Account credentials and login information (if you register an account).

• Business or organizational information, such as company name, role, and other professional details (if you are engaging with us as a business or in connection with our accelerator/venture services).

• Communications and correspondence, including messages, feedback, support requests, and content you submit.

• Payment information, if applicable (note: we may rely on third-party payment processors, as described below).

b) Automatically Collected Information

When you use the Site or Services, we may automatically collect:

• Technical data / device information, such as IP address, browser type, operating system, device identifiers, screen resolution, and language preferences.

• Usage data, such as pages visited, time spent on pages, click paths, referring/referral URLs, and metrics about your interactions with the Site.

• Cookies and similar technologies, including first-party cookies, web beacons, pixel tags, and local storage to collect analytics, performance data, preferences, and for session and security management.

c) Third-Party Information

We may receive information about you from third parties, for example:

• Analytics and advertising providers (e.g. Google Analytics, Facebook Pixel).

• Social networks (if you interact with our content via social media or log in via social accounts).

• Professional networking services or business information aggregators.

2. How We Use Your Information

We may use your personal information for these purposes:

• To provide, maintain, and improve our Services (e.g. operating the website, delivering content, offering features, troubleshooting, and enhancing performance).

• To communicate with you, including responding to inquiries or support requests, sending updates, newsletters, promotional materials, or service alerts (for which you may opt out).

• To evaluate and process applications or business proposals (e.g. for accelerator or startup engagements).

• For billing, payments, and financial operations, including to facilitate transactions through third-party processors.

• For security, auditing, fraud detection, and preventing misuse of our Services.

• To customize content and offerings, including personalized user experience, recommendations, and targeted marketing.

• To analyze trends, monitor usage, and perform analytics to understand how users interact with our Services and to optimize performance.

• To comply with legal obligations, enforce our policies, or protect rights (ours or others’), including responding to subpoenas, court orders, or governmental requests.

If required by law, we will only process your sensitive personal data (if any) with your explicit consent or as permitted by applicable law.

3. Legal Basis for Processing (Where Applicable)

If you are located in a jurisdiction that requires a legal basis for processing (e.g. GDPR in the European Union), our legal bases may include:

• Your consent (e.g. when you opt in to receive newsletters).

• Performance of a contract or to take steps prior to entering into a contract.

• Our legitimate interests (provided these are not overridden by your rights), such as ensuring site security, improving our Services, and marketing.

• Compliance with legal obligations (e.g. to respond to lawful requests).

4. Cookies, Tracking & Analytics

We and our partners may use cookies and similar tracking technologies to collect information about your browsing behavior. This helps us:

• Remember your preferences and settings.

• Understand how you use our Site (e.g. pages visited, dwell time).

• Detect and prevent fraud, improve site performance, and enhance your user experience.

• Provide targeted advertising (where lawful).

You may control or disable cookies via your browser settings. However, disabling certain cookies may impact functionality or your experience on the Site.

We may use services such as Google Analytics, Facebook Pixel, or other analytics/advertising platforms to process aggregated and anonymized data. Please refer to those service providers’ privacy policies for additional information.

5. Sharing and Disclosure of Your Information

We do not sell your personal information. We may share your data in the following contexts:

• Service Providers / Vendors: We may share information with third-party vendors who perform services on our behalf (e.g. hosting, analytics, email delivery, payment processing, marketing). These providers are contractually bound to protect your data and use it only for permitted purposes.

• Business Partners / Collaborators: In cases where we jointly offer services, partner on programs, or co-sponsor events, we may share relevant non-sensitive data (subject to privacy agreements).

• Legal, Safety & Protection: We may disclose information if required by law or in response to valid legal process (e.g. subpoena, court order), or to protect rights, safety, or property of ours or others.

• Business Transfers: If Go For Vertical merges, is acquired, or sells assets, user data may be among the transferred assets (with appropriate safeguards).

• Aggregate or De-identified Data: We may share anonymized, aggregated, or non-personally-identifiable statistical information for research, marketing, or business insights.

6. Data Retention

We retain your personal information only as long as necessary for the purposes described in this policy (or as permitted by law). Specific retention periods may vary based on:

• Whether you have an active relationship with us.

• Legal, tax, or reporting obligations.

• Whether deletion would impair security, detect abuse, or fulfill audits or claims.

When data is no longer needed, we will securely delete, anonymize, or aggregate it so that individuals cannot be identified.

7. Data Security

We employ administrative, technical, and physical safeguards designed to protect your information from unauthorized access, disclosure, alteration, or destruction. These may include encryption, access controls, secure servers, regular audits, and staff training.

However, no method of data transmission or storage is 100% secure. We cannot guarantee absolute security, but we strive to minimize risks and respond promptly to breaches.

8. International Transfer of Data

Because we operate globally, your information may be transferred to, stored, and processed in countries other than your country of residence, including countries with different data protection laws. When transferring data across borders, we will ensure appropriate safeguards (e.g. standard contractual clauses, binding corporate rules, or as permitted under law) to protect your rights.

9. Your Rights and Choices

Depending on your jurisdiction, you may have rights regarding your personal data, including:

• The right to access the personal data we hold about you.

• The right to correct or update inaccurate or incomplete data.

• The right to delete or request erasure of your data (subject to legal, contractual, or regulatory constraints).

• The right to restrict or object to processing of your data (under certain conditions).

• The right to data portability (to receive your data in a machine-readable form and/or transmit it to another entity).

• The right to opt out of marketing communications (you may unsubscribe any time via a link in emails or by contacting us).

• The right to withdraw consent (where processing is based on consent), without affecting the lawfulness of processing before withdrawal.

To exercise these rights or make a request, please contact us using the information in Section 11. We may require identity verification before fulfilling certain requests. We will respond in accordance with applicable law.

10. Children’s Privacy

Our Services are not intended for children under the age of 13 (or the applicable minimum age in your jurisdiction). We do not knowingly collect or accept personal information from children. If we learn that we have inadvertently collected personal data from a child, we will take steps to promptly delete it.

11. Contact & Updates to This Policy

If you have questions, concerns, or requests related to this Privacy Policy or your personal data, you may contact us:

Go For Vertical

Email: hello@goforvertical.com

Address: 130 E. Congress Street, Tucson, AZ 85701

Phone: (520) 441-2022

We may update this policy from time to time (e.g. to reflect changes in practices or legal requirements). When we do, we will revise the effective date and, when appropriate, provide notice (e.g. by posting a banner on our Site or emailing affected users). We encourage you to review the policy periodically.